Friday, April 24, 2009

Instant Gratification

Immediate action-takers want immediate results. They want to see the benefits as soon as possible after deciding to buy.

Solution: Bill-me-later options, installment payments, and trial offers can help scratch the "instant-satisfaction" itch.

Technique: Emphasize ease of ordering and speed of delivery, with simple language like "You pay nothing up front. Just let me know where to send your trial sample, and I'll rush it to your mailbox." Tell the customer what they'll get and, if possible, when.

Larry Potter

http://www.youtube.com/watch?v=lkJCsIMAiNY

www.ATicketToWealth.com

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