Bank Forced To Cancel $500,000+ Loan Balance After Owner Gets Loan Mod

A Long Island couple is home free after an outraged judge gave them

an amazing Thanksgiving present -- canceling their debt to ruthless

bankers trying to toss them out on the street.

Read the rest at http://loanmodsanddebtsettlement.blogspot.com

So how do you increase your conversion rates?

You make small and large changes to your pages and website
and test to measure the differences. These can be small
changes like changing the text on the Order Button from
"Buy Now" to "Order" to "Checkout." These can also
be large wholesale changes like a new site deign.

Most seasoned online marketers usually have a good
feel for what will and will not work, but it is
always a good idea to test. Let the numbers make
the decision, not your gut feeling.

Are you on course toward your goals...

...or is the "FUD Factor' (Fear, Uncertainty, and Doubt) casting a shadow on your direction?

In 1492, despite repeated setbacks, and in the face of conventional wisdom, Christopher Columbus set his course in the direction that his own inspiration and intelligence led him to believe was the right one.

During his quest across the dangerous and uncharted North Atlantic, he wrote these words in his private log, "This day, we sailed on."

He knew that a ship in port is usually safe … but that's not what ships are built for. What are you built for? What great accomplishments are yours to fulfill?

Invest the time NOW to renew your commitment to overcoming past failures, including the fears, uncertainty and doubt placed there by the conventional wisdom of unqualified, negative people.

Go ahead and give yourself a chance to succeed by taking another shot – or two, or three. It's not over 'til you win. Chart a bold course for yourself and sail on! Who knows? One more effort might be all it takes to get you back on course to your own New World.

Larry G Potter

theTRAFFICplan

What the heck is Web 3.0 and theTRAFFICplan?

It's Web 1.0 + Web 2.0 = WEB 3.0

As you know, Web 1.0 was simply an acronym for eCommerce. Back then, retail stores wanted to do business on the internet rather than just using expensive retail storefronts. Many saw the power of the internet to attract an entirely new audience that may not have had the chance to visit their store in person. This would without doubt give them access to more potential customers for less cost.

Web 2.0, in its simplest definition and use today, has become an acronym for the everyday person's ability to communicate and collaborate globally using Social Networking. It has made things more user friendly to us, and as such, companies have come to embrace these new design and communication formats to engage with their customers.

Web 3.0 brings these two worlds together for the average person to be able to harness the power of the internet to begin to profit with multiple streams of income online by introducing products and services to their groups of followers (also known as their list and also as their tribe).

More info can be found at www.aTRAFFICplan.com

We have live training every Wed evening, you don't want to miss it

and remember, it FR.33

Financial Destination Inc

Start Your Financial Journey Now

Tap The Image


Attend The Webcast Every Mon and Tues at 1pm EST
(12pm CST 11am MST 10am PST)

https://www.2.gotomeeting.com/register/752349283

Call In Number: 212-990-8000 PIN 5557#

What the heck is Web 3.0 ?

What the heck is Web 3.0 ?

It's Web 1.0 + Web 2.0 = WEB 3.0

As you know, Web 1.0 was simply an acronym for eCommerce. Back then, retail stores wanted to do business on the internet rather than just using expensive retail storefronts. Many saw the power of the internet to attract an entirely new audience that may not have had the chance to visit their store in person. This would without doubt give them access to more potential customers for less cost.

Web 2.0, in its simplest definition and use today, has become an acronym for the everyday person's ability to communicate and collaborate globally using Social Networking. It has made things more user friendly to us, and as such, companies have come to embrace these new design and communication formats to engage with their customers.

Web 3.0 brings these two worlds together for the average person to be able to harness the power of the internet to begin to profit with multiple streams of income online by introducing products and services to their groups of followers (also known as their list and also as their tribe).

More info can be found at www.aTRAFFICplan.com

We have live training every Wed evening, you don't want to miss it
and remember, it FR.33

Get Your Free Training

Have you screwed up your "follower" Twitter account?

If you wanted to create a really huge follower list on Twitter
and you began to follow a huge list of people who have not yet
followed you, you account will get out of balance and Twitter
will eventually shut you down from following others until the
imbalance is corrected.

One great tool to use is http://dossy.org/twitter/karma/
it will allow you to unfollow those who have not returned
the favor of connecting with you.

Once you have corrected your imbalance come follow me if you would....

http://www.Twitter.com/wallmann

Let's also connect on Facebook:

I'm at http://www.facebook.com/wallmann33 - I'll see ya there
and don't be a stranger!

Larry Potter
http://www.ATrafficPlan.com

Finding a cheap dial up ISP provider

I've found a good source that may be of help to you

it's located over at thelist.com

Larry Potter

ATrafficPlan

Home of Free Web3.0 Internet Marketing Training

Seniors on the Internet

Contrary to popular belief, many of the 17 million Americans over the age of 62 are online and doing much more than e-mailing pictures of their grandchildren. And (pay attention, marketers!) they do respond to Internet advertising. According to a study by Focalyst and Dynamic Logic, they are most responsive to ads for pharmaceuticals and insurance, as well as travel and entertainment.

As for their habits online, here's the breakdown:

43 percent get news and weather.
41 percent make travel plans and reservations.
23 percent pay bills.
21 percent play games.

Larry @ Social Profits

Leaving Your Comfort Zone Behind

By Bob Cox

The overriding, #1 reason for my success in life has been my ability to say YES to situations outside my comfort zone. I am perceived as a "go for it" guy, up for new challenges in both the professional and personal realms.

But the truth is I have become this person through concentrated effort. I wasn't born this way!
You, too, can re-invent yourself. Every challenge is an opportunity to do so. All you need is the willpower to ask more of yourself and the motivation to follow through.

If you're hesitant to try new things - especially those that demand more of you than you've ever given before - keep in mind that you are capable of a lot more than you know. Just don't expect impossibly quick results. (After all, there is a learning curve for almost everything.)

Next time you sense that your fear of failure is holding you back, I want you to will yourself to take action. Immediately. Don't put it off. Don't wait another day or even another hour. Ask yourself to be bold and to believe that you will find a way.

It doesn't matter if the challenge is something "small" like meeting your soon-to-be in-laws (well, that may be huge) or writing the first draft of a new sales letter. Making a "don't delay" request of yourself will disable the fear by pushing through it.

Force yourself outside of your comfort zone and grow from your experiences. You will discover that all things are possible.

[Ed. Note: Overcoming your fear of failure and challenging yourself to do something new and different is just one of the techniques taught by success mentor Bob Cox. Check out his program for even more tips for achieving all your goals and changing your life for the better.]

Larry Potter
http://www.youtube.com/watch?v=lkJCsIMAiNY
www.ATicketToWealth.com

Dr. Rachel Remen on Integrity

"Integrity is an ongoing process, a dynamic happening over time that requires our ongoing attention. A medical colleague describing his own experience of staying true to himself told me that he thinks of his life as an orchestra. Reclaiming his integrity reminds him of that moment before the concert when the concertmaster asks the oboist to sound an A. 'At first there is chaos and noise as all the parts of the orchestra try to align themselves with that note. But as each instrument moves closer and closer to it, the noise diminishes and when they all finally sound it together, there is a moment of rest, of homecoming.'

"'That is how it feels to me,' he told me. 'I am always tuning my orchestra. Somewhere deep inside there is a sound that is mine alone, and I struggle daily to hear it and tune my life to it. Sometimes there are people and situations that help me to hear my note more clearly; other times, people and situations make it harder for me to hear. A lot depends on my commitment to listening and my intention to stay coherent with this note. It is only when my life is tuned to my note that I can play life's mysterious and holy music without tainting it with my own discordance, my own bitterness, resentment, agendas, and fears.'

"Deep inside, our integrity sings to us whether we are listening or not. It is a note that only we can hear. Eventually, when life makes us ready to listen, it will help us find our way home."
(Source: My Grandfather's Blessings; Stories of Strength, Refuge, and Belonging)

Larry Potter
http://offto.net/YourSocialProfits

Yes, Web 3.0 strategies coming

Hey, it's Larry again,

Because you are one of the special people who visit my blog,
I am giving you advanced notice about

http://www.YOURSOCIALPROFITS.COM


You are not only being invited to a strategic coaching call,
rather, you are being invited to attend what we like to call
an IMPLEMENTATION session.

What exactly is an IMPLEMENTATION session, and how will you benefit from it?

Simply put, We are not only going to teach you the newest
strategies for success, but MORE IMPORTANT, we are going to
give you the tools you will need to immediately implement
these new strategies to help you:

Convert more SALES.
Spend less TIME on prospecting activities.
Save MONEY on advertising.
Help your team DUPLICATE your success with less EFFORT on your part.
Make more MONEY by attracting the masses that you've been chasing but not converting.

Register Now At:

http://www.YOURSOCIALPROFITS.COM

Larry Potter
847-872-4047

The very best time to up-sell is...

...right when your customer has purchased

The moment a prospect decides to buy SHOULD NOT be the moment you stop selling. Selling should continue indefinitely. You should be cross selling, up-selling, and every other direction selling you possibly can. And, believe it or not, your customers will love you for it!

Here are some examples to help you understand why:

It's almost impossible to go to a fast food restaurant without having someone ask you if you would like to "Supersize That." Once that happens, it's like an invisible force is speaking to the irrational side of our brains. We have a brief moment of logic as we figure out-59 cents more, for double the food, is a great value. But, that is the full extent of our logical power. Afterwards, irrationality steps in, and rather than consider if we can even eat double the food, we pat ourselves on the back for being smart consumers.

This is the very purpose behind coupon distribution. If you are standing in front of the canned beans in a grocery store and there is a coupon attached to each can, how many cans of beans are you going to buy? You only needed one. But there's that consumer logic at work again. "30 cents off is a great bargain! I'm buying five cans!" And, you go home with more beans than you could possibly need, but a receipt that shows your "savings." What a deal!

The very best time to up-sell is right when your customer has purchased. If you're not up-selling during and after the buying process, start doing it now. Right now!

Take Your Business To The Next Level, Tap Here Now

http://www.littletickettowealth.com/?id=lpotter

Larry Potter

Instant Gratification

Immediate action-takers want immediate results. They want to see the benefits as soon as possible after deciding to buy.

Solution: Bill-me-later options, installment payments, and trial offers can help scratch the "instant-satisfaction" itch.

Technique: Emphasize ease of ordering and speed of delivery, with simple language like "You pay nothing up front. Just let me know where to send your trial sample, and I'll rush it to your mailbox." Tell the customer what they'll get and, if possible, when.

Larry Potter

http://www.youtube.com/watch?v=lkJCsIMAiNY

www.ATicketToWealth.com

“Prospecting” for business as you’ve known it, has become obsolete

The old fashioned methods of pounding the phones, holding meetings, pitching your business to leads, and trying to turn your friends and family members into business partners have come to an end.

“Prospecting” for business as you’ve known it, has become obsolete. It’s an irrelevant, old-school sales technology that is only pursued by individuals who have yet to discover the methods now being used by people in the know.

I’d like you to stop and think for a moment. Compare today’s social environment to the world we lived in just 15 years ago.

Today, people are DROWNING under a flood of information, marketing noise, and endless options to choose from thanks to the internet.

Corporations have literally turned us into numbers, tracked our personal buying habits, categorized our topics of interest, and constantly use that information to drive as many customized offers into our viewing screen.

Entire industries, products, and pieces of legislature have been created just to help consumers manage the tidal wave… Think pop-up blockers, spy ware protection, spam filters, and the “Do Not Call List”

People have been forced to build fortified walls around themselves and their homes to fight back the onslaught of people trying to get their hands into their pocket book.

Solicitations are detested and met with frustration and impatience. We simply don’t want to be bothered which means no sane person would willingly build any kind of business based on cold-market prospecting, and in-your-face selling.

Yet... The internet has created an entirely new world of opportunity for everyone, where you can literally re-invent your life, and turn a simple thought into a business for little or no money at all.

Obviously, that’s a trend you intend to take advantage of, or you wouldn’t be here right now.

But unfortunately 95% of those who start a home business will fail themselves, and the primary reason for that failure is that they didn’t acquire the knowledge and skills necessary to succeed in today’s modern, competitive market place.

So with that said, here’s the key to success in today’s market…

If you’re going to sell something to someone, you’ve got to find a way to get invited into their world as a welcomed guest, instead of a pest.

Now you have two options when it comes to building your business…

You can simply play the numbers and contact enough people until you make a sale through traditional old-school prospecting and this is the path 95% of home business owners take.

Or…

You can position yourself in the market place in a manner that allows interested prospects to find you, and contact you.

This is called “attraction marketing” which is at the heart of what I do with the Home Seller Assist program.

Option #2 is obviously the superior choice for several reasons, but I’d like to point out one dynamic that is key …

Who finds and contacts the other person first is very important. In Option 1, you were chasing the prospect. In Option 2, the prospect was chasing you, which means you are perceived as the expert, and hold all of the power and value in that situation.

The prospect invited you into his world, and is basically asking you to sell him your goods or services. You get to instantly bypass all of the barriers and walls that must be broken down by everyone else, and all of the sudden this isn’t about selling any more.

You’re now in the position of the knowledgeable service provider who’s expertise has been sought out and pursued. There’s a level of implied trust already present. At this point, sponsoring becomes effortless.

This is where you have to be today in order to break through the infinite noise in the market place.

How do you do this?

Simple… The most potent marketing weapon you have in your arsenal, is actually you – because unlike business opportunities, there’s only one of you in the entire world.

You want to market YOU.

The key to Step 1: “Getting Invited”, is to offer personal VALUE to your prospect above and beyond your opportunity.

The best way to increase your value to other people is to educate yourself.

Become an expert at lead generation. Become an expert at sponsoring prospects. Become and expert at attraction marketing.

There’s no magic here. Just buy courses, apply what you learn, and you will automatically acquire massive amounts of value to your prospects who don’t know any of this yet.

No value… No invitation.

If you’re struggling with sponsoring, it’s because you don’t have any real value to offer anyone. Change that.

As we’ve seen, having value and expertise to offer is VERY attractive, and that’s Step 2 in my personal sponsoring system…


...Which we'll get into next time...

Hopefully, some light-bulbs have already gone of in your head just from today's email, but I have to tell you, that this stuff is just the tip of the iceberg.

Larry Potter

http://www.youtube.com/watch?v=lkJCsIMAiNY
www.ATicketToWealth.com

The Magic Word

When it comes to marketing, "free" is one of the most powerful, most overused, and most wrongly used words in the English language. You see, when most people want to use this word in their marketing, they'll write it in big, bold letters, slap it in the headline, and wait for it to work its magic.

Make no mistake... "free" is an extremely powerful word, but if you don't know how to wield it with precision and skill, you're in for a nasty surprise! It's a little bit like the difference between a scalpel and a machete. Both are extremely sharp and powerful tools... but you must have the right skills to use them safely and effectively.

One of the best places to use the word "free' in your marketing... is when you use it to offer your customers and prospects a free report.

So, what is a free report? A free report is exactly what it says: a free source of useful information you give your prospects. You see, you are an expert in your industry, and there are things you know that your contacts can certainly benefit from. Offering a free report is an excellent way to:

Build your relationship with your customers and prospects

Give your customers and prospects value

Bring in leads (when you offer your free report as a download)

Keep your name in front of your prospects

Educate your prospects about your services
There is NO doubt about it: the value you get from giving a paper-and-ink report returns a value far out of proportion to its cost!

The advantage of giving away information is this: because you are the expert and because you've done your contacts a favor (by giving them something of value), they are going to feel comfortable with you and indebted to you. And, that will drive more sales!

Larry Potter

http://www.youtube.com/watch?v=lkJCsIMAiNY

www.ATicketToWealth.com

Learn to Drive Free Traffic

This week’s show airs at 12 Noon CDT (10am PDT, 1pm EDT, 6pm GMT)
Thursday March 16th on our Ustream channel.


I know last week I said it would show on Wednesday every week, but some things came up this week so we had to bump it a day. We will get back to the regular schedule next week.

I am going to talk about basic ways to drive traffic to your affiliate links. We will cover concepts like forum participation, video reviews, article submission, and more.

Tap Here To Register


Larry Potter

http://budurl.com/nn8h

www.ATicketToWealth.com

Be genuine

I've mentioned this before when talking about using social media for link building. It's especially important when you're trying to build relationships with customers and prospects. No matter which site or sites you choose to use, make sure you really are connecting with them and not just hammering them with ad copy.

You are networking, after all. You wouldn't go to a business networking cocktail reception wearing a sandwich board and handing out flyers. Don't do it online either.

Your customers have needs, their friends have needs, their friends' friends have needs. Fulfill those needs - even in the smallest of ways - and you'll have an army of advocates faster than you can say "social butterfly."

When it comes to social media marketing, the rules are pliable. So long as you are connecting with your audience in a meaningful way, you can experiment and have fun.

Larry Potter
http://budurl.com/nn8h
www.ATicketToWealth.com

Make Attracting Cash into a Game

What if there were a system that could help you make money...

That would tell you - almost instantly - if your cash-producing efforts were working or not...

And would help you fine-tune your actions so that you made more and more and more...

There is. It's truly simple to use.

And you can put it to work from the comfort of your home.

Let me tell you all about it right here.

Larry Potter
http://budurl.com/nn8h
www.ATicketToWealth.com

Sense of Urgency

Having a sense of urgency doesn't mean being an alarmist. It simply means demonstrating that you understand your customer's need for prompt service.

Here's how to do it:

Make yourself readily available to your customers, whether personally or through a conscientious customer service department.

Stop what you're doing and listen to your customer's concerns. Being able to express their thoughts to an interested party is often more important to them than the actual resolution of their problems.

If what your customer is requesting is time-sensitive for them, make it your priority to resolve their issues so they can meet their deadlines.

Don't walk away or hang up until the customer has assured you that the steps you plan to take will allow them to accomplish their goals.

Do what you say you will do in the time you say you will do it.

A sense of urgency is an integral part of customer service. Without it, your customers may perceive you as being complacent, and you'll lose them forever.

Larry Potter
http://budurl.com/nn8h
www.ATicketToWealth.com

Keep Your Financial Future Safe

"651,000 Jobs Lost in February" says the New York Times.

"U.S. Jobless Rate Soars to 8.1%" says MSNBC.

"Recession Job Losses Top Four Million" says the Wall Street Journal.

You may have a job today - but tomorrow could bring the news you've been dreading.

Instead of waiting in panic for that pink slip, do something to protect your financial future.

Larry Potter----> http://budurl.com/ngja

Do the day, and let the day do you! - Duma Key

If It Works, It'll Be Right Away

By Paul Lawrence

When you buy advertising space in a newspaper/magazine or on TV/radio, the salesperson will almost always encourage you to buy a "package." His argument will be that it's going to take time for their readers/viewers/listeners to notice you.

In my experience, that is simply not true. If your ad is going to work, it should work the very first time you try it. It is possible that tweaking the ad copy, offer, etc. will improve your response rate. However, simply repeating the same ad for the purpose of making readers/viewers/listeners aware of you rarely achieves a better result.

Unless you have an advertising budget like Coca-Cola's and can afford to spend your advertising dollars without seeing a direct ROI (return on investment), you should spend money only on space advertising that returns a profit.

So buy space for one ad. If it does well, then you can consider running additional ads.
[Ed. Note: Paul Lawrence is an entrepreneur and business author who's started over a dozen profitable enterprises with under $100 in capital. For more information on his Cheapskate Marketing Program, click here.

For 12 marketing methods that can help you reach your prospective customers exactly at the moment they want to buy, pick up a copy of the Amazon.com bestseller Changing the Channel: 12 Easy Ways to Make Millions for Your Business.]

Larry Potter
http://www.youtube.com/watch?v=ObVVfulxlBk
www.ATicketToWealth.com

The Secret To Success Is Really So Simple

Do You Want It?‏

You Just Do NOT Give Up. No matter what, you just do not give up.

That's the secret to success.

The secret to success is really the fact that you are OPEN and WILLING to "fail your way to the top".

Let me tell you a story to illustrate the point... About 5 years ago I was introduced to network marketing for the first time. I had no clue what I was doing. I had no skills, no contacts, no idea how to be a true professional... I had nothing in that sense.

And for the first few months I was in business, I literally did NOTHING but fail. And this wasn't just 'Small Failues', I mean, there were times I dropped $1500 on a program and didn't even sign up one customer. There were times when I was REALLY beaten hard. Total rejection by family, people not returning my calls.

I have to tell you, these were not the best days of my life. In fact,they down right STUNK. But there was one thing I DID have through this entire time period... And this is what I have to thank for every bit of success I've ever achieved. Throughout all of it, I literally had a SPIRIT that could just NOT be crushed. I had a spirit that simply just REFUSED to give up. I 'Intuitively' just knew that success was in my reach and all I had to do was figure out how to get it. So when I failed at one method, I tried another. And when I failed at that method, I tried another. And when I failed at that method, I tried another, and when I failed at that method I TRIED ANOTHER... On and on it went, until eventuallyI started having 'little' successes.

There was no "major" overnight huge victory. For me, the day I felt the biggest success in the world was the first day I generated my first leads online. Now, it's hard to see 9 leads come in and say, "I'm FREE!" But to me...it was all the proof I needed in theworld.

Once I knew I could generate my own leads online...I knew I would be able to build a business. I just saw it. I saw that if I had leads everyday, itwould only be a matter of time before I built the business I was looking for. And my success was still far from"overnight". I had to spend MONTHS online to figure everything out...

But I DID IT. Nothing could stop me. I was so dedicated, I literally wanted to do NOTHING else. You see, success is no mystery. It's no 'out of reach fairy tale' that is only accessible by some elite crowd. That's total BS. The people who achieve massive success are the ones who just NEVER give up. They are the ones who CONSTANTLY learn, grow, develop, and seek solutions to whatever problem they are facing. They let their creativity run wild...and just measure the results. :)

I can't tell you how many of my projects I spent weeks or MONTHS on and it took only a few days for me to realize they were total failures and wouldn't work. But I just didn't stop. I let my creativity think up something else and tried that...and eventually...you nail a BIG success. After failing so many times...it becomes almost impossible NOT to try something that turns into a big success. It's all mathematics. The more things you try, the more probability there is you're going to NAIL what it is that's really going to work for you.

For me...it was TOTALLY the Internet. When I came online and really started learning the science of 'Attraction Marketing' and how to use technology to generate endless leads... My business completely changed. My skill sets drastically improved. I became a FAR better entrepreneur. I started learning so much I didn't even know what to do with all the knowledge.

And obviously the effect of all of this was many extra 0's in the bank. MANY. The internet is no joke. There's more money to be made in this medium then so many other places you're going to find in the world. The question is, do you have the same desire for success that virtually ALL of the other successful people have? Really ask yourself... Do You Have This Same Desire?

Because if you do it will take you to some AMAZING places. I've seen that for myself at this point. So, if you're ready to really start down a path of PROVEN mentorship and training to build a more successful business for yourself then I highly suggest you follow this link:

http://www.fastbuyerloans.com

Larry Potter
http://www.youtube.com/watch?v=ObVVfulxlBk

Halfway Marketing

By Jason Holland

It was possibly the worst sales pitch I'd ever heard - a National Public Radio commercial for a touring company coming to South Florida.

"If you see one Broadway show this year... you might want to see Les Miserables."

It's like saying, "Hey, the show is so-so. You might want to go to a movie instead."

Are you engaging in this sort of halfway marketing with your business? Are you hesitant to make strong claims and scared to "sell" - sending out lukewarm sales messages instead?

You shouldn't be. If you're in business, you believe in the quality and value of your products. You think they will help people. Make sure they do - and be proud to sell them. Tell your prospects that your products are the best ones out there. Enthusiastically urge them to buy.

Review your marketing efforts. Get rid of half-measures. Adopt this model and your sales will skyrocket.

[Ed. Note: For more straightforward business-building and marketing advice, check out Michael Masterson's Wall Street Journal bestseller, Ready, Fire, Aim: Zero to $100 Million in No Time Flat. It's full of wisdom, techniques, and insider "secrets" that Michael has learned in his 40-year career. Get your copy today.]

Larry Potter

http://www.youtube.com/watch?v=ObVVfulxlBk

www.ATicketToWealth.com

Is There A PERFECT Business Idea?

Before you even think about what you're going to sell online,

or who you're going to sell it to, take inventory of yourself:

What are you interested in?
What are you passionate about?
What subject or topic do you have a lot of knowledge about?
What are people always coming to you for advice about?

And don't go thinking that you interests or hobbies have to be "serious" or life-changing, either, like curing disease or ending climate change.

Successful websites can be created around any interest imaginable... including balloon animals!

Now, if you happen to be one of those people who claim they don't have any areas of interest or expertise, let us just say this: Hogwash!

EVERYONE has something they're passionate about, and everyone is knowledgeable about something...... it may just take a bit of digging to uncover it.

Get that shovel out!!!

Larry Potter

www.ATicketToWealth.com

One nice thing about a business website is how easy it is to change.

When I grow as a person, lose some fears, embrace new beliefs, etc. - I want to make sure that the website where I sell my services represents my current reality.

Some questions you should ask yourself when you change and want your site to reflect that change:

Is the information on my site still technically accurate?

Is it missing anything?

By making this change, am I focusing more on my own needs instead of the needs of my prospects and clients?

Am I speaking with confidence? Do I deeply believe my own claims?

Am I teaching a technique that, when applied, supports or raises the standards of my client's industry?

Does this Web page sound like me today? If I were writing it now, for the first time, what would be different?

Keeping your website updated is just one small part of running an online business.

Larry Potter
http://www.PALMSagent.com

What's in a name?

A long time ago, before the Internet, there were a lot of people trying to perfect the art of direct marketing through the mail.

One person had the brilliant idea of trying to personalize the messages that were sent out using the recipient's name. They figured that if they used people's names in their marketing, that people would be more likely to pay attention.

The problem was, it was too expensive to print everyone's name individually. There were a few really smart tricks that were invented to get around this problem...

But now, as I'm sure you've noticed, almost every postal mail advertisement customizes to your name...even though it is more expensive than just printing one letter in bulk.Why? Simple. It works better!

So, if you can, in any circumstance, try to personalize your marketing.

Larry Potter
www.ATicketToWealth.com

Go for "Bronze" With Your PPC Campaign

By Edwin Huertas

One of the quickest ways to start getting quality search engine traffic to your website is to launch a pay-per-click (PPC) campaign. But that traffic is pretty worthless if it's not adding more dollars to your bottom line.

If you are promoting your website via search engine PPC ads, you know how perplexing it can be to create a campaign that converts traffic into sales. But I'm guessing that no matter what you're doing to try to improve your conversion rate, you are still trying to get your ad to appear in the #1 spot in the search engine results.

The #1 position is highly regarded as the "gold standard" in search engine marketing. That's because having your ad at the #1 paid position will bring in the most traffic. And traffic, in the Internet world, is your ticket to more sales.

But the traffic-generating power of that top spot may keep you from making money.

Take a minute to ask yourself two questions:

Question #1: Will the top spot really send you the best-quality traffic?
Question #2: Will this traffic convert into sales better than having your ad in the third or fifth position?
I say NO!

Now what I'm about to tell you might be contrary to what you'll hear from many so-called PPC "experts," but I speak from personal experience. They claim the traffic from first position ads is always better. I completely disagree.

Here's why...

As ETR's Search Engine Marketing Specialist, I look at analytics (website traffic reports) every day. And something I always examine is where on the site surfers are clicking and what they are clicking on. This way, I can spot trends and determine which types of on-site advertisements are working and which are not.

One thing I've noticed is that people tend to click on links and photos that are positioned right in front of them.

You might be thinking, "Perfect! That's exactly why I try so hard to get my PPC ad in the top spot!"

Well, you might get lots of clicks in the top spot - which results in more traffic. But it doesn't necessarily result in more sales. In fact, I've noticed that my conversion rates have always been lower when I advertise at the first position as opposed to the third or fourth position.

Let's say you have the top spot on Google for your home brewery kit. When Web users click on your ad, it takes them to a landing page you've set up to sell the kit. Many users are going to look briefly at that landing page... then click their back button to look at the other choices on the search engine results page.

They'll keep returning to the results page and narrowing their search until they find exactly what they're looking for.

I have been running PPC campaigns for 10+ years now - and I have found that many people click on the ad in the first position simply because it is the first one available. But once they rule it out, they return to the search results page to click on other, potentially more relevant, ads.
A few points to consider:

1. Bidding for the first position means you will be paying a much higher click rate than your competitors. But bidding for positions three through seven (on the first page) can significantly reduce your overall PPC cost, while still delivering good quality traffic. You won't get as much traffic, but you will be paying a lot less for your click-thrus - which will result in a lower CPA (Cost Per Acquisition) rate.

2. When people click on the ad in the top spot, they usually do so simply because it's their first option. But when they click on an ad in the lower positions, it's after carefully reading the message and determining that it's relevant to their search.

I would rather be in the fifth position converting at 25 percent than in the first position converting at 10 percent. Yes, even if it means less traffic to my Web page. The difference in most cases will not be enough to change my bid to the #1 position.

3. As I said, people almost automatically click on the ad in the #1 spot first - but they're not likely to accept the first choice offered to them. They will go back to the search results page to check out other ads - after they've already spent your click-thru money!Do your own research and calculations. Look at your conversions and decide for yourself what the right position should be for your ads. But remember that aiming for #1 isn't necessarily the way to go. You will burn through your PPC budget much faster, and you'll find that the quality of the traffic isn't so much better that it offsets the cost of the higher position.

Aiming for the third, fourth, or fifth position is much less expensive, and chances are good that you'll end up with better, more targeted traffic - and far more sales.

[Ed. Note: Pay-per-click advertising is one of the easiest, most cost-effective methods of attracting traffic to your site and amping up your sales. For a step-by-step playbook to making money on the Web, pick up a copy of ETR's Internet Money Club Independent Learner's Edition right here.]

Larry Potter
www.ATicketToWealth.com

Dominate The Search Engines

What is a good way to drive highly targeted traffic to your website or blog?

Social Bookmarking!

Search engines love social bookmarking websites. Google, Yahoo, MSN and others are constantly crawling sites like: Digg, StumbleUpon, Delicious, Furl, Mixx, Propeller etc. They are constantly scanning and reviewing the content which is being submitted to the social bookmarking websites by their users. They base the search result rankings by the Title, Description and Keywords or Tags of the submitted content.

Until the social bookmarking trend became popular, people used to save their bookmarks and favorite pages on their computers. Social bookmarking offered a better way of bookmarking. Instead, the user saves them in an online account. Bookmark links in this online account exist in public pages on the website, so a link to your website on a social bookmarking site counts as a backlink to your website. Such backlinks possess high value with the search engines, therefore a link linking back to your website or blog automatically boosts it’s page rank and by so boosts it in the search results.

Social Bookmarking is all about keywords. You will need to choose your Title, Description and Keywords (Tags) very carefully in order to get listed high on the search engines. Search engines are constantly crawling the social bookmarking websites and keep updating the rankings every single second. Choosing the right tag, title and description is vital and it is what makes or breaks your search engine ranking results.

Although it might sound hard-believe me it’s NOT! Watch this video below where I prove to you that social bookmarking submission works BIG TIME!

Generating highly targeted traffic is as simple as clicking on the submit button on Digg. Learn the cold hard proof to what I am saying, watch how I managed to get listed on google by submitting my video only on one social bookmarking website.

Watch this video in order to discover how you can get to the top of the search engines in the matter of hours and applying minimum effort as possible to get there!

Larry Potter

www.ATicketToWealth.com

Free Video Marketing Tool

Build a massive money making list by providing people with the most viral “video” software on the planet…

…the best part is YOU GET IT FREE! and can give it away FREE which will build your email list automatically!

http://tinyurl.com/makevideos


Imagine what would that do for your finances with an email opt-in list of thousands, tens of thousands or even hundreds of thousands getting your offers each month?

And what if you were making use of the Little Ticket To Wealth program where you contact
150,000 people per month!

Is It Better To Have A Company With More Products For Sale, Or Less?-

– And How This Effects Your Recruiting Results?

Is it better to have just one product, or should you have many to fit all the needs of your potential customers like New Vision, or Herbalife, Isagenix, or Melalueca?

For many people, logic dictates that having multiple products is an advantage.

But the numbers say differently.

Why?

That’s the point of this letter… It’s not to argue for one model or company over another, but to discover the psychological reasons behind the numbers.

Why do consumers buy more product, more often, when they were presented with fewer choices?

Well, the answer is in a new book called, “YES! 50 Scientifically Proven Ways To Be Persuasive” by Robert Cialdini.

Here’s an excerpt from the book that demonstrates this phenomenon in two very different studies…

“Behavioral scientist Sheena Iyengar and several colleagues analyzed company-sponsored retirement programs for nearly 800,000 workers, looking at how the participation rates varied as a function of how many fund choices the organization offered.

Sure enough, the researchers found that the more choices that were offered, the less likely the employees were to enroll in the program at all.

For every 10 additional funds the company offered, the participation rate dropped 2%

By comparison, they found that when only two funds were offered, the rate of participation was roughly 75%. But when fifty-nine funds were offered, the participation dropped below 60%.

In a second study, they set up a display at an upscale super market in which passersby could sample a variety of jams that were all made by a single manufacturer.

Either 6, or 24 flavors were offered at any given time.

The results demonstrated a clear and astonishing difference between the two conditions: Only 3% of those who approached the extensive-choice display actually purchased any jam. Contrast that with the 30% who bought jam when they approached the limited choice display.”

Now there are always exceptions to the rule, when variety plays a positive role, such as Baskin Robins Ice Cream, but in most cases, too many options leads to indecision.

I've found that this philosophy had a positive impact in ALL areas of my networking business as well.

Having a single product based line, like the Home Seller Assist program, was advantageous in many ways…

It created PERFECT focus and momentum throughout the company because every single distributor, was dealing with the same product.

Think of it as a bandwagon effect.

All of the conference calls, all of the tools, all of the websites, and all of the training were about one single product.

New distributors didn’t join and say, “So which products should I promote”, or “Which tools should I buy?”

Every distributor and every team was on the same page. This laser-like focus produced incredible results.

Having too many options creates fragmentation throughout the distributor force, with various teams using different methods, and tools to promote different products.
This creates confusion and doubt for new distributors who can’t help but wonder if there’s a better way being used by another team.

Focus is destroyed.

Now when it came to recruiting, we relied on this same behavioral tendency to maximize results there as well.

I’ve always had a saying in this business when it comes to the sponsoring process… “People will only choose from the options you give them”.

It was a technique that was extremely useful when it was time to take an order and fill-out the distributor application.

You NEVER ask a prospect, “So John, how much product would you like to buy for your first initial order?”

That’s sales suicide.

You GIVE John 1 to 3 options that he MUST choose from.

For example, let’s say that your company offers three product for 1, 3, or 5 boxes of product, valued at $100 per box.

Starting with 1 box is NOT an option that I’d give.

If asked if they could just purchase 1, the answer was no… “John, how do you really expect to start a successful business with 1 single box of product?

If you want to be a consumer, that’s fine, but as a business builder you’d be shooting yourself in the foot and I can’t let you do that.“

If he insisted on buying only 1 box, then I’d let him go. I wouldn’t sponsor him.

Why?

For several reasons…

1: He wasn’t coachable.
2: He wasn’t really serious about his success to begin with.
3: He was going to attract, and start others in the business the same way he came in… A bunch of people willing to “give it a try” with 1 box of product.

Because I only gave my prospects the option to get started with 3 or 5 boxes of product, that meant that 100% of my distributors started with 3 or 5 boxes, instead of 1 or 2 like most people on other teams.

This meant our team was doing 3 to 5 times the volume and having much more success in building a customer base because they actually had product on hand to sell and promote.

Just remember… YOU dictate the terms. Your prospects can only choose from the options YOU give them.

If you give a student too many options to choose from, they’re paralyzed by indecision.

If you give them a short, focused path to follow, they’ll get incredible results.
Just remember…

The fewer the number of options, the more focus…

The more focus, the better the results…

Larry Potter

www.ATicketToWealth.com

Are you "marketing challenged"?

Hi there, it's Larry again,

Some of you know I am a math major from Aurora University,
so every once in awhile, I run some math. It could
mean more money for you, but before I proceed, I want you
all to know, that I use ALL of the services below and many
know my earnings are approaching $60,000 with HSA.

Now, have you Been a Victim of Price?

The wolves on-line are not always correct.
Far be it for me to play Mr. Smart.
Albeit I will make my argument and then you decide.
WARNING and a FAIR warning at that
"What you argue for you always get to keep!"

Cool, now lets begin.

There's a way of THINKING that is being sold out
there... the Wolves are selling it and it sounds like this:


"cheaper is better and more people will buy."


Well that's a lie.

Cheap never endorses anyone and the only people
who seek cheap are people working on their last
dollars.

When is the last time you saw anyone boasting
about the APARTMENT they live in or the cheap
$15,000 car they just bought using their Mothers
VISA card!

THERE'S a reason all late night TV direct sales
info-commercial GURUS enter the market at cheap at
maybe like $10 but have a back-end of $200 to $500.

It's basic business mathematics.

Now you know where the M-O-N-E-Y is.

LESSON LEARNED:

CAPTURE the market as close to FREE as you can
and then UPGRADE them to $200 to $500 dollars.

So simple, right? That's why it works!

It's called RELATIONSHIPPING and CONTINUITY:

It's called Tony Robbins, Martha Stewart,
Don LePre and all INSURANCE companies.
One sale leads to another.
It's called PROGRESSIVE Marketing

The CLOSER you are to FREE the MORE people will
raise their hands and say, "I am in your market,
what do you have?"

Continuity is when you LACE a collection of
products within one stable of buying customers.

YOU become a VICTIM of PRICE and you actually go
backwards if what you sell doesn't allow you the
potential to keep $200 to $400 per person.

LOSERS and Millionaires BOTH work 8-10 Hr. Days

REMEMBER, it doesn't take more work to make more money.

It only takes a logical progression of PRICE POINTS.

Did you get that? No? here, I'll say it once more.
It only takes a logical progression of PRICE POINTS.

What long term value is there in selling a $45 product
that pays you $30 and that's it. No more. NO FUTURE SALES?
The funnel STOPS there.

You would have to be one rip roaring mad "entrepreneur" to
Invest TIME and MONEY to bring back a few $20 bills.
Talk about being "Marketing Challenged".

IMAGINE selling anything, calling yourself a marketer
and even PRETENDING that you know anything about
direct response and ONLY selling a one-time item.
No backend sale.
No customer up-grade.

Tsk. Tsk. Tsk.

Just show me one DIRECT RESPONSE business model
that stops after the first sale?
Show me one successful brick and mortar real world example?

Tough question, but why?

BECAUSE you can't really find it in the realm of SUCCESSFUL
Marketers.

BECAUSE no real-world business would STOP their sales
funnel after the initial little $20 or $30 sale

Step 1: Offer FREE Info or offer a free whatever.

EBook. Email Newsletter. Video Tutorials. Whatever.
THIS COLLECTS people who say, "I am in your
market, what do you have?"

7 Free Videos To Learn How To Attract New Prospects To You!

Step 2: Make it irresistible. SELL CHEAP like $10 to $15.

Make the darn thing almost painful (NOT) to buy.
This is called a FUNDED Proposal and this is one of the
BEAUTIFUL ONES which pack REAL VALUE:

Kenji Speaks

That's a PRICE POINT that is hard to resist.

Step 3: Now let the POWER of the FIRST $20.00
product seamlessly UPGRADE your $20.00 buyers
to the next $197 profit point.

Your Lead Magnet

Step 4: Now show those people your GENERIC
lead programs that pay direct cash to you!

Now they are true blue CUSTOMERS and they trust you.
They trust you because your solutions are adding VALUE
to their life...

** REMINDER **

It's NOT a system if the SYSTEM doesn't also
perpetuate the RECURRING Transactions.

Are you listening? Come closer. Listen.
It's progressive.
It has continuity and one leads to TWO which leads
to a THIRD sale.

[1] Pocket $20 when they buy X from you.
[2] Make money AGAIN when they upgrade.
[3] Payday again (YA-HOO) ANOTHER time if / when
they order your GENERIC/GENIUS training materials!


And all the while, you are gradually MENTORING a marketing LEADER
in the process... and creating a VERY MUTUALLY BENEFICIAL
Business Partnership...

This person will KNOW EXACTLY how to duplicate your success
because they are DOING IT... and learning and earning at the same time.

Then they join you in your first BIG MONEY program to get some
SERIOUS cash in their pocket.

=============================
HOW to be a VICTIM of PRICE
=============================

Here is how to play small, never make enough money and
basically how to play the CHEAP card and lose your shirt.

ONLY sell cheap one-time items to broke little
old men on-line.

Big deal. You receive $25 per sale and a back-end
or UPGRADE or a SECOND PURCHASE doesn't exist.
Big whoopee.

DO this too: SAVE MONEY!

LOOK for cheap stuff because you are broke, you
think everyone else is too, and basically, you
are selling a little penny ante $20 or $25 PRODUCT
to other broke tire kickers.

Wow. That's a business model? No wonder Visa owns
most people these days... you're different though..

You're learning from professionals that came WAY BEFORE
ME... I'm just the messenger (just like you'll be too...)


Do NOT JOIN CHEAP little $20 and $50 programs because
you believe cheap is better and you think everyone
else is broke too.

Because meanwhile, if you had 200 people on two (2)
$100 programs you would PROBABLY bring in $8,000
per month, minimum and be F/T already.

The KEY SECRET is ==== CONTINUITY & RELATIONSHIPS====

Where one SALE all by it's lonesome leads to a SECOND.
When people buy your cash flow products they PAY YOU directly.

The SECRET is that what works is OUTSIDE of
the cheap model.

The SECRET is that our business MODEL resembles
that of VERIZON or PRUDENTIAL or CITI-CORP or
DUNKIN DONUTS.

What we teach is real world MARKETING.

I teach how to OUT-FOX the wolves.
The "wolves" of marketing teach only HALF-TRUTHS.

I simply STOLE the business model of HBO and VERIZON.
I didn't need to be smart. I am NOT that smart.
I am an ex-traffic manager. How smart can I be?

My GENIUS and I do posses some, we all do.
Is that what I do is BLATANT and OBVIOUS when
laid NEXT to real world Billion dollar companies.

I USE what the REAL WORLD does. I use the same
methodology.

You should too...!!!

As always,

Larry Potter
www.ATicketToWealth.com

It works. Period.

I've used Magnetic Sponsoring to build my downline.

It is hands-down the best course you could ever get. (And take that from someone who has bought quite a lot of courses...)

Magnetic Sponsoring is more of a "mind-set" course, and teaches you how you need to think and act in order to not come across needy and desperate to your prospects.

It outlines what your system should look like, but doesn't really go into many actual specifics of it. BUT, you can use the back office and system that comes with the course and it's all right there, done for you.

Traffic Formula takes you the rest of the way. Literally from start to finish, in incredible detail.

If it weren't for MS and traffic formula I'd still be working for somebody else!

Larry Potter
www.ATicketToWealth.com

Use Social Networking to Attract Leads

There are dozens of Internet strategies you can use to build your entourage, but the most important rule to remember is to treat your readers like friends.

When using social networking tools like Twitter, for example, your goal is to connect with them and add them into your entourage by conversing with them, rather than with hard selling.

Larry Potter
www.ATicketToWealth.com

Establishing Trust

"Elise" consults for nonprofit groups, and she's great at her job. Most of her business has come from word of mouth. But Elise knew that if she could channelize her efforts, she could reach thousands - if not millions - of potential clients. So she began marketing her services with a website, e-mails, and postcards.

Her promotional copy was filled with bold claims about how much she could do for her clients - and it bombed.

Why? According to Judy Murdoch, a consultant with the National Business Association, Elise's failure was likely the result of neglecting to establish trust with her target audience.

Because most of Elise's clients have come from referrals, she never had to worry about trust. It was built into the referrals. But it's different when you're marketing through written advertising channels. "The less personal the communication, the more important it becomes to first establish trust with your prospects," says Murdoch.

Here are two ways to do it:

Make bold claims - but back them up with proof. If, for example, Elise had mentioned in her copy that she regularly doubles or triples the donations her clients bring in, prospects would have reason to believe her claims about what she could do for them.

Provide testimonials from satisfied clients. Testimonials are the written equivalent of the word-of-mouth referrals responsible for building Elise's business in the first place. By including them in her promotional copy, she elevates her credibility. By Paul Lawrence

[ Paul Lawrence is a successful small-business entrepreneur who has started over 12 profitable enterprises. ]

Larry Potter
847-872-4047
www.ATicketToWealth.com

Make Money Now No Matter What

In network marketing and the home business arena we're always taught to build the
organization to create a long term annuity and to retail our company's product or
service to earn the everyday bread and butter money that keep our business moving forward.

In a word . . . IMPORTANT!

There are economic concerns involved with every business no matter if it's in the home business arena or not, and this one if of the utmost importance.

Here's why . . .

If you're just starting out money is always going to be more scarce than once you have some momentum going.

It's exceedingly important, at the beginning, that for every dollar you spend you do
anything and everything in your power to put it back in your pocket as soon as possible.

The problem that causes most network marketers to fail early on is running out of cash before there business can pay for itself.

If you're new you're immediate and most important concern is going to be earning your investment back as soon as possible.

The easier you can make it on yourself to do this and provide an avenue for your team members to do the same the faster and the larger your organization will grow.

The problem is online it's tough as heck to retail your company's product or service for several reasons that I could go on for a day about, but the BIGGEST thing I learned in "Magnetic Sponsoring" was there's a better and even more effective way to earn your initial investment back, and for that and the other priceless lessons I've experienced the power of first hand I suggest you pick up the guide and get the full scoop.

I went on too long here, but all I meant to say here, is my life has changed drastically since I came across the magic that is "Mike Dillard", and I'm just thankful for it.

Anyone who doesn't pick up "Magnetic Sponsoring" could very well be leaving millions on the table.

Social Bookmarking

As you may know, social bookmarking is a powerful tool in your one-way link building arsenal, but you have to be very careful.

Many of them prohibit any marketing activities, so you need to be very subtle and “fly under the radar.”

You could accomplish this by posting around 5 times more non-self-serving sites than your own sites.

You could also gain their trust by joining groups, writing comments on other people’s bookmarks, and be a helpful contributor to their community.

Some of the more famous bookmarking sites include:

Digg.com
Stumpleupon.com
Del.icio.us
Reddit.com
Fark.com
Propeller.com
Kaboodle.com
Mixx.com

All of these can help you with your Magnetic Sponsoring Online efforts.

Give them a try now!

I'm Tired Of The Old School Network Marketing Techniques

Are you tired of the old school network marketing techniques? You know the 3 foot rule, hanging flyers, bugging your family and friends, and holding hotel meetings.

I know that when I first joined my first network marketing company, I was told to use these same techniques. I was told to make a list of 100 people that I knew and basically call every one of them to ask and see if they would be interested in making some extra money.

I was only faced with questions I wasn't able to answer, getting hung up on, and faced with nothing but rejection.

When I was officially shunned by everyone that I knew, all my upline told me to do was to go out and buy some opportunity leads.

This only led me to some more rejection and spending a bunch of money.
Now I was out of money, and had nothing to show for it.

Then just as I was going to give up, I found what I consider to be the "life saver" for my business.

This life saver I speak of was Mike Dillard's 7 Day Free Video Boot Camp.

In these 7 free videos Mike explained how I could attract an endless stream of prospects to me ready to join and actually get paid to prospect.

These videos have really changed the way I do my business, and I think they can help you too.
You can get free instant access to these free videos here...

Enjoy,
Larry Potter

Magnetic Sponsoring Online